Mobile app for advertising services, finding jobs, and trading goods without intermediaries
Businesses face high costs and complexities in advertising their services and finding suitable employees, while individuals struggle to find employment, services, or products like vehicles in a centralised, straightforward manner.
Discovery
I Collaborated with a cross-functional team of PM’s and Devs, alongside the founder, to first create a storyboard that outlines the essential features, functionality and direction of the product.
Wireframes
My second task was building the wireframes using an iterative process to arrive at the final solution.
UI Design
The next challenge was to design an intuitive UI experience, to make job search and creating a personal work portfolio an easy task for users and maximise their chances of finding the perfect role, by showcasing their skills in the best way possible.
Project Type
MVP - Ground-up
Project Date
February 2024
Industry
Job search and services
Brand Identity vs Simplicity vs Minimalistic
I went through a few iterations in an effort to balance the design, combining brand identity, a minimalist look, that doesn't distract users from the main tasks, but at the same time modern and appealing.
Wireframing & Prototyping: I designed high-fidelity wireframes to visualise the
layout and navigation, iteratively refining them based on feedback.
Visual Design & Style Guide: I developed a cohesive visual language, including
colour schemes, typography, ensuring consistency throughout the app.
Thank you for taking the time to go through this case study
I hope this gives you a bit of an idea, on how I work and what is my process
My process would change from project to project , depending on the needs of users, clients, the project scope and resources